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The process behind designing print ads begins with understanding the target audience and the core message the brand wants to communicate. For print, the focus is on creating a striking visual hierarchy, ensuring that key elements like the headline, imagery, and call-to-action are clear and compelling. Every design decision, from color choices to typography, is made with the goal of grabbing attention and driving conversions, all while staying true to the brand's identity.
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Ceramics by Felt+Fat